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This study aims to focus on the dynamics in influencer-consumer relationships to understand how Generation Z consumers’ identification and social comparison with influencers shape their response to influencers’ branded posts. Specifically, this study investigates how perceived similarity and wishful identification lead to distinct social comparison mechanisms that affect Generation Z consumers’ self-improvement motives, which, in turn, drive their message engagement, brand attitudes and purchase intentions.

An online survey was conducted with 295 college students who are digital natives and whose purchase decisions are heavily influenced by social media influencers.

The study findings confirmed that perceived similarity positively influenced assimilative comparison emotions of optimism, admiration and aspiration while negatively influenced contrastive comparison emotions of envy, depression and resentment. Wishful identification positively affected both assimilative and contrastive comparison emotions. Both types of social comparison emotions further affected consumers’ motivations to follow the influencer for self-improvement, thereby enhancing their brand attitude, purchase intention and engagement behaviors.

This study is one of the earliest attempts to investigate the relationship dynamics between influencers and consumers from the lens of social comparison. The study examines the antecedents of perceived similarity and wishful identification, the mediators of upward comparison emotions and self-improvement motives and the brand evaluation outcomes of message engagement, brand attitude and purchase intention.

Social media commerce provides a convenient way for users to share information and interact with each other. Few studies, however, have examined the effect of marketing messages and consumer engagement behaviors on the economic performance of marketing. This study, therefore, explored the economic performance of social media in terms of marketing messages and consumer engagement.

Using ordinary least squares regression and data collected from Weibo and Maoyan, this study analyzed the effects among marketing messages, consumer engagement and movie ticket sales.

The results indicated that marketing messages on Weibo had a positive effect on box office revenues, while consumer engagement behavior (whether personal or interactive) did not affect box office revenues. The results suggested that marketing messages on social media have more salient effects for predicting economic performance than consumer engagement behaviors.

This study underscores the importance of social media in consumer purchasing behavior. The findings also extend the literature related to commerce and product message design on social media platforms.

This study aims to analyse the scientific relationship between technological innovation and carbon emissions. Taking the Chinese electric power industry as the empirical research object, this study examined the effect of power technological innovation on carbon emissions and proposed policy recommendations for the development of technological innovation in China.

This study first calculated the energy consumption and carbon emission level of the Chinese electric power industry from 2005 to 2018. Secondly, this study built an evaluation index system for technological innovation of electric power with six indicators: average utilisation hours of power generation equipment; power consumption rate of power plant; line loss rate; standard coal consumption for power generation; standard coal consumption for power supply; and number of patent applications granted for generation, conversion or distribution of electric power in China. Finally, from a practical point of view, the relationship between technological innovation and carbon emissions of the Chinese electric power industry from 2005 to 2018 is evaluated and analysed.

Power technology innovation has been found to have a long-term and relatively large effect on carbon emissions, and carbon emissions have a short-term and insignificant impact on power technology innovation.

This study puts forward relevant suggestions for developing technological innovation and technology transfer, which is essential to establishing a low-carbon or zero-carbon power system in China.

This study provides empirical evidence for clarifying the relationship between technological innovation and carbon emissions in the power industry and further develops research theories on technological innovation and carbon emissions.

Relevant authorities will adopt measures to promote technological innovation and development in the power sector to reduce carbon emissions.

This study built an evaluation index system with six indicators for technological innovation of electric power. The evaluation method was used to measure the technological innovation level of the Chinese electric power industry. The causal link between technological innovation and carbon emissions in China was analysed.

This paper aims to develop sliding mode control (SMC) methods for second-order multi-agent systems (MAS) in the presence of mismatched uncertainties.

Based on the disturbance observer (DOB), discontinuous and continuous sliding mode protocols are designed to achieve finite-time consensus in spite of the disturbances.

Compared with integral SMC, numerical simulation results show that the proposed control methods exhibit better performance with respect to reduction of chattering.

The main contributions are the following: MAS described with mismatched uncertainties are considered; both discontinuous and continuous sliding mode controllers are considered; with the proposed sliding mode controller, the desired sliding surface can be reached in finite time and the DOB is introduced in the controller to alleviate the chattering phenomenon.

The purpose of this research on the control of three-axis aero-dynamic pendulum with disturbance is to facilitate the applications of equipment with similar pendulum structure in intelligent manufacturing and robot.

The controller proposed in this paper is mainly implemented in the following ways. First, the kinematic model of the three-axis aero-dynamic pendulum is derived in state space form to construct the predictive model. Then, according to the predictive model and objective function, the control problem can be expressed a quadratic programming (QP) problem. The optimal solution of the QP problem at each sampling time is the value of control variable.

The trajectory tracking and point stability tests performed on the 3D space with different disturbances are validated and the results show the effectiveness of the proposed control strategy.

This paper proposes a nonlinear unstable three-axis aero-dynamic pendulum with less power devices. Meanwhile, the trajectory tracking and point stability problem of the pendulum system is investigated with the model predictive control strategy.

Most existing studies are confined to model beam tests, which cannot reflect the actual strengthening effects provided by prestressed carbon-fiber-reinforced polymer (CFRP) plates to existing bridges. Hence, the actual capacity for strengthening existing bridges with prestressed CFRP plates is becoming an important concern for researchers. The paper aims to discuss these issues.

Static load tests of in-service prestressed concrete hollow slabs before and after strengthening are conducted. Based on the results of the tests, the failure characteristics, failure mechanism and bending performance of the slabs are compared and analyzed. Nonlinear finite element method is also used to calculate the flexural strength of the strengthened beams prestressed with CFRP plates.

Test results show that prestressed CFRP plate strengthening technology changes the failure mode of hollow slabs, delays the development of deflection and cracks, raises cracking and ultimate load-carrying capacity and remarkably improves mechanical behavior of the slab. In addition, the nonlinear finite element analyses are in good agreement with the test results.

Strengthening with prestressed CFRP plates has greater advantages compared to traditional CFRP plate strengthening technology and improves active material utilization. The presented finite element method can be applied in the flexural response calculations of strengthened beams prestressed with CFRP plates. The research results provide technical basis for maintenance and reinforcement design of existing bridges.

The purpose of this paper is to improve the robustness of the traditional Bhattacharyya metric for the effect of histogram quantization in the histogram-based visual tracking. However, the traditional Bhattacharyya metric neglects the correlation of crossing-bin and is not robust for the effect of histogram quantization.

In this paper, the authors propose a visual tracking method via crossing-bin histogram Bhattacharyya similarity in the particle filter.

A crossing-bin matrix is introduced into the traditional Bhattacharyya similarity for measuring the reference histogram and the candidate histogram, and the basic tasks of measure such as maximum similarity of self and the triangle inequality are proven. The authors use the proposed measure in the particle filter visual tracking framework and address a model update strategy based on the crossing-bin histogram Bhattacharyya similarity to improve the robustness of visual tracking.

In the experiments using the famous challenging benchmark sequences, precision of the proposed method increases by 12.8 per cent comparing the traditional Bhattacharyya similarity and the cost time decreases by 38 times comparing the incremental Bhattacharyya similarity. The experimental results show that the proposed method can track the object robustly and rapidly under illumination change and occlusion.

Customization, a marketing strategy through providing personalized products, might be a new solution to motivate consumer feedbacks in electronic commerce (e-commerce) websites. Taking the dual-value of customization (emotional involvement and uniqueness expression) as the theoretical basis, this study aims to investigate the impact of customization on consumer's word-of-mouth (WOM) behaviors and contents by motivating: (1) more, (2) faster, (3) positive at first and then negative, (4) longer and (5) more helpful WOMs.

A field study was conducted with multi-sourced data: customer order data from a Chinese retailer and WOM data from Amazon.com. The two datasets were matched to filter out 463 online reviews among 6,892 customers who placed customized orders. Heckman's two-stage model, logistic regression, Ordinary least squares regression, Tobit regression, analysis of covariance and Lind–Mehlum U Test were used in the data analysis.

This study has found that (1) customization level motivates WOM behaviors including WOM posting and WOM speed, (2) an inverted U-shaped relationship exists between customization level and consumer rating and (3) customization level has a significantly positive impact on WOM helpfulness but not on WOM length.

This study advances theoretical development in the area of WOM motivators by proposing a new product-centric approach, customization, to stimulate voluntary WOMs. Empirical field research that analyzes consumer's real responses to customization is in scarcity. The dual-value of customized products is proposed as the underlying mechanism to explain the impact of customization level on consumer's WOM behaviors/contents. An interesting inverted U-shaped relationship is found between customization level and customer rating. This research provides nuanced practical guidance for websites, companies and consumers.

In the post-capture stage, the tumbling target rotates the combined spacecraft system, and the detumbling operation performed by the space robot is required. To save the costly onboard fuel of the space robot, this paper aims to present a novel post-capture detumbling strategy.

Actuated by the joint rotations of the manipulator, the combined system is driven from three-axis tumbling state to uniaxial rotation about its maximum principal axis. Only unidirectional thrust perpendicular to the axis is needed to slow down the uniaxial rotation, thus saving the thruster fuel. The optimization problem of the collision-free detumbling trajectory of the space robot is described, and it is optimized by the particle swarm optimization algorithm.

The numerical simulation results show that along the trajectory planned by the detumbling strategy, the maneuver of the manipulator can precisely drive the combined system to rotate around its maximum principal axis, and the final kinetic energy of the combined system is smaller than the initial. The unidirectional thrust and the lower kinetic energy can ensure the fuel-saving in the subsequent detumbling stage.

This paper presents a post-capture detumbling strategy to drive the combined system from three-axis tumbling state to uniaxial rotation about its maximum principal axis by redistributing the angular momentum of the parts of the combined system. The strategy reduces the thrust torque for detumbling to effectively save the thruster fuel.

This paper aims to propose a method for accurate radar echo simulation of wind turbines (WTs) array. It can solve the problem of passive interference from wind farms to neighboring radar stations.

First of all, the equivalent model of scattering centers of a single WT is obtained by using the spatial spectrum estimation method, and the accuracy of this model is verified by the scaled model experiment; then scattering centers model of WTs array was established by using the spatial coordinate transformation method. According to the position relationship between the model and the radar, and combined with the multipath scattering theory, the radar echo equation of WTs array was deduced. Finally, the simulation analysis is carried out with the four GoldWind 77/1500 WTs as an example and compared with the traditional methods.

This paper verifies the accuracy of the equivalent model of scattering centers through the WT scaled model experiment, and through simulation analysis, it is found that the result of this method is more consistent with the multipath scattering of radar echo between WTs array in practical engineering than the traditional method.

Based on the theory of high-frequency scattering, this paper introduces scattering centers into the solution of radar echo and considers the multipath scattering of radar echo, then a method for solving the radar echo of WTs array based on scattering centers is proposed.